Have you ever entered a website and all of a sudden a window pops up that completely disrupts your user experience? Everyone has.

When used in the right way, popups are a powerful tool to help drastically reduce the bounce rate of your website. An exit intent popup is the most undisruptive popup variant.

An exit intent popup only pops up if the end user moves their cursor off your website to leave the page. This way you can make sure your web visitors aren't distracted while actually browsing your website.

Exit intent popups come in a few different shapes and sizes. Yours can be a lead collection popup, redirect popup, or a promotional popup. It all depends on your creativity and what you want to achieve.

For example, this is a lead collection popup used by our American real estate client First Team. They're offering a real estate market report in exchange for the customer's contact information and through this popup they've been able to generate almost 1000 new leads.

Similarly, you can build exit intent popups to display offers, promotions, or even redirect visitors to one of your campaign landing pages. If you use Serviceform's free, no-code popup builder, your only limitation is your creativity! If you can be creative with your words and visuals, the sky's the limit.