Popups aren’t all that popular – it’s true! They famously interrupt a website’s intended user experience. But that’s changing.
Using popups conversationally however – like with exit intent popups – is actually reducing bounce rates while retaining users who’d otherwise leave your site. Here are just a few of the cool things popups are doing right now:
Services and promotional reminders: Use popups to nudge visitors that they need to have their car serviced or an upcoming webinar is running out of time to register for the VIP follow-up discussion.
- For example: Services reminder popup template
Lead generation: Get as much as 3x the engagement (and contact details!) with today’s popups.
- For example: Customer feedback popup template
Advertise promotions and limited offers: Put your website to work for you by letting it do your marketing.
- For example: Promotional popup template
So how do you build and then add a popup to your website? In this blog post, we’ll take a quick look at Poptin and Sleeknote to see which popup builder is best for you.
Both Poptin and Sleeknote provide easy, no-code popup builders. And both have a few different popup packages on offer.
What is Poptin?
Poptin offers popups in a few minutes and emphasises their ability to improve customer conversion rates. They use drag-and-drop design to add or remove fields, images et cetera. They have a strong range of popups that come gamified, mobile-ready, overlay the screen, and even in lightbox display (meaning the popup is illuminated against an opaque background). All of which are proven attention-grabbers and then attention-keepers.
To add, Poptin also offers page-level triggers (like time delay) as well as targeting (social media versus search engine traffic). Because anything you build can be A/B-tested inside Poptin, you can always get creative and quickly find out what works with your audience and what doesn’t.
What is Sleeknote?
Sleeknote is a many-talents popup builder out of the Danish ecommerce space that boasts four main popup types, each aligning with a business goal. Those goals are email collection, sales increase, visitor guidance (around your site), and visitor outreach. With a mantra of no two visitors being alike (we agree!), their friendly builder falls in line with their friendly brand and aesthetic. Options like popup gamification or slide-in content and forms mean they have something for everyone – or to say, for every goal.
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