Wufoo vs. Contact Form 7: Which online form builder is right for you?

Which online form builder is right for you? Discover which of these two popular form builders is the better choice for your business needs with this comprehensive comparison.

Forms are the newest trend in increasing web engagement and generating leads! No, really.

This will surprise many but if you’ve stopped and paid attention, today’s forms are defying older stereotypes of being static and all-around avoided by web visitors unless mandatory. But when strategically placing forms on your website, you’re leveraging visitor interest the moment they’re actually interested. Sounds smart, right? 

That’s because it is smart. A few examples of how forms drive interaction:

More bookings: Branding how customers book meetings with you means more bookings.

Lessen HR’s workload: Use dynamic application forms to fill positions fast without missing out on talent. 

Earn genuine user feedback: Successfully convert new users and customers into loyal ones who are willing to give video feedback for company marketing efforts. 

Above are just a few real-world examples when it comes to things you can do with today’s forms – but a big part of it is which online form builder you use. In this industry write-up, we'll explore the popular online form builders Wufoo and Contact Form 7 to help you decide which online form builder is best for you.

Both Wufoo and Contact Form 7 offer no-code form builders that make building forms fast without looking cheap or low-effort. Both platforms also give a range of form types your business can experiment with, including lead generation forms and attention-holding feedback forms.

What is Wufoo?

Through Wufoo’s online form builder, you can build registration forms, application forms, surveys, contact forms, payment forms, and more. 

Wufoo’s online form builder is easy to use and lets you create forms to collect not only data, but also files and payments. And none of the above requires coding knowledge. You can process payments through one of Wufoo’s payment partners, like PayPal, Stripe, and Authorize.Net.

And Wufoo’s online form builder lets you easily customise your form to match the look and feel of your brand or website – with or without CSS know-how.

What is Contact Form 7? 

Contact Form 7 is a popular WordPress plugin that’s free. It’s great for simple contact forms (quite a lot of them, actually!) and managing them, making for a highly scalable tool. It also supports jQuery AJAX and CAPTCHA test response, amongst other quality-of-life methods of doing business online. No coding knowledge needed.

Available in 60+ languages, Contact Form 7 has over 5 million active installations across the globe.

Wufoo Contact Form 7
Additional features Conditional logic to personalise the form experience for each user based on responses.
Easily transfer data from forms to your CRM.
Accept payments and file uploads through forms.
Easy drag-and-drop form builder.
Analyse your data with custom reports.
Intuitive design means easy to learn, use, and embed any form on your WordPress site.
Good scalability for numerous simple forms.
Free trial period - -
Free version Free demo available.
You can build up to 5 forms with up to 10 fields each, and collect 100 entries per month.
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Pricing Starting at $14.08 per month. Free.
Integrations Can connect with many apps via Zapier. WordPress integration.
Reporting and analytics Wufoo lets you build custom reports from your account to customise your data based on your requirement. -
Reviews and ratings Has a 4.4 ⭐star rating from 204 reviews in Capterra
Has a 4.2 ⭐star rating from 294 reviews on G2.
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Has a 4.4 star ⭐ rating from 48 reviews on G2.
Customer support 24/7 customer support through its team of experts. No professional support.
Best suited for Ideal for small to medium-sized businesses looking to optimise website conversion rates. Small to medium-sized businesses that operate in one world language (as plugin is known to cause issues across localisations) but looking to automate form creation and management.

Haven’t found what you’re looking for? 


If Wufoo and Contact Form 7 don't quite meet your needs, try Serviceform's free online form builder! With Serviceform, building dynamic forms for your website is easy and takes less than 5 minutes. Serviceform’s online form builder is uniquely suited for all use cases and comes supported with 500+ use-case templates for you to draw inspiration from.

Our easy, no-code form builder lets anyone create forms for their website. Installation is a matter of copy-pasting a simple pixel code into the head tag of your website. It’s that easy! 

The options we offer are limitless. Serviceform’s online form builder creates innovative forms like dynamic landing pages, forms that calculate quotes and offers or immediately book meetings for highly-engaged prospects, and even process payments as well as recurring monthly orders, and so much more.

Our team
More about Serviceform online form builder
Additional features No-code, online form builder
Appointment booking form with calendar
Job application form
Contact form
Lead generation form
Pre-order form
Service or product order form
Content submission form
Payment forms with Stripe integration
Website analytics and form response collection
Need more than Forms? Also create Smart popups, Floating bars, and 5 different Chatbots types like our trending Full-page chatbot – all on one platform!
Free template library with 500+ templates.
Free version Expect cool features when building yourself unlimited Dynamic forms alongside other website conversion tools like Chatbots, Smart popups, and Floating bars.
Pricing Enjoy flexible pricing that suits your business needs depending on how much storage space you need and if you want to build the tools yourself or have us build them for you.
Integrations Seamlessly integrate your Forms with 1000s of websites and ecommerce platforms. Check out our integrations library to learn more.
Analytics Say goodbye to third-party analytics tools because Serviceform's platform comes equipped with built-in website analytics and tool statistics. You'll never again need another tool for tracking data!
Who should use Serviceform Serviceform is the perfect tool for professionals of any technical or nontechnical background. With our easy-to-use, no-code form builder, literally anyone can create custom Forms and quickly.

Try the tools we created for your website.

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