Tawk.to vs. Olark: Which live chat widget is right for you?

Those little widgets on websites that encourage chat interaction with an agent? Yeah, those are called live chat widgets!

Live chat widgets are fast becoming trusted website additions in providing quality customer support. Live chat widgets help web visitors clarify questions about products and services.

Live chat widgets not only help companies provide good customer support, but they also assist in lead generation and website engagement! For example, if a user finds a product or service they’re interested in and has a question about that offering, they can use live chat to ask that question. If live chat isn’t available, that user is much likelier to leave the website!

Some live chat benefits:

Excite users with real-time interaction and support.

For example: Increase user engagement live chat widget

Increase onboarding success.

For example: New customer onboarding live chat widget

Offer solutions as issues happen to maintain customer happiness.

For example: Technical assistance live chat widget

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In this blog post, we'll talk popular online providers Tawk.to and Olark to help you decide which live chat provider is right for you.

Both Tawk.to and Olark offer no-code live chat builders that make building and customising live chat widgets easy, even if you're not a coding expert. And the best part? Both platforms provide a range of live chat widgets to experiment with.

What is Tawk.to?

Tawk.to is probably the most commonly used live chat widget on the market. Why? Because Tawk.to is completely free. And that’s their biggest selling point.

Let’s look at the main features of Tawk.to. The most attractive feature is the fact they not only provide a live chat widget, but they also give you agents to handle your customer enquiries. This costs $1 per hour and all you have to do is provide the necessary information about your business so Tawk.to agents can take care of the customer communication for you.

With Tawk.to’s real-time analytics feature, you can see which pages your visitors are on in real time, what they’re searching for, and then how often they visit your website.

What is Olark?

Olark is a popular live chat provider with attractive chatbot options that are fully customisable. With a chatbot copilot to support their live chat, they have all in all a strong 365 lead generation offering. Something we liked about Olark that stood out was how serious they take chat security and data integrity, which is more important today than ever before.

Given Olark’s popular referral programme, we recommend having a look if partnering makes sense for your business while looking at their product and service suite.

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	Tawk.to	Olark
Additional features	Totally free! Monitor customer activity in real time. Tag and assign conversations to members of your team to ensure the right person is responding at the right time. Build a free knowledgebase to share with your customers and Tawk.to agents. Tawk.to provides agents to intelligently handle customer enquiries using information from your knowledgebase and other sources.	Strong customer data organisation as real-time chat takes place. Live chat insights lets you always be optimising your website support processes. Offline messaging if an agent is busy and special trigger messages for promotions available. Strong referral programme for commission opportunities.
Free trial period	-	Yes.
Free version	Yes.
Pricing	$19 if you want to remove the Tawk.to trademark from the footer of your live chat widget. $1 per hour if you’re using a Tawk.to agent to respond to customer enquiries.	$29 per seat per month starting.
Integrations	Sends all your leads to Tawk.to Contacts, a basic CRM.	Integrations are many and include Salesforce, Slack, and WordPress.
Reporting and analytics	Only basic statistics available.	Google Analytics integration ready.
Reviews and ratings	Has a 4.6 ⭐rating from 300 reviews on Capterra. Has a 4.5 ⭐rating from 167 reviews on G2.	Has a 4.6 ⭐rating from 300 reviews on Capterra. Has a 4.5 ⭐rating from 468 reviews on G2.
Customer support	24/7 customer support available for every user.	FAQ and help centre with ticketing system available.
Best suited for	Small to medium-sized businesses looking to improve their website’s user experience.	Smaller teams looking to improve website UX but bigger enterprise plans available.

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If you feel like Tawk.to and Olark don't quite meet your needs, try Serviceform's free Live chat widget! With Serviceform, building a live chat widget for your website is easy and takes less than 5 minutes. Serviceform’s no-code live chat builder is uniquely suited for all use cases and comes supported with 500+ use-case templates for you to draw inspiration from.

If your company has many departments with a big team of support agents, Serviceform Live chat widget offers a powerful structure for big teams. This includes: Thousands of Live chat agents, multiple different Live chat groups, multiple structures of agents, multiple Live chat teams under one parent account, direct Live chats from different websites to one parent account, and performance tracking across individual, group, and team levels

You can create a hybrid Live chat widget with Chatbot to automatically answer frequently asked questions. And you can set your company working hours or turn off Serviceform’s Live chat option when agents are away, continuing around-the-clock customer support by interacting with web visitors through our conversational Chatbot.

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More about Serviceform Live chat
Additional features	Improve customer support quickly with no-code, real-time chat interaction. Enjoy appointment booking options with calendar and payment options inside the widget. Automate redundant live chat customer Q&A with our smart Chatbot. Easily have agents join a chat to answer complex questions. Let our Chatbots take over outside working hours. Work seamlessly with Serviceform’s Social inbox to centrally manage chats across your website, WhatsApp, and social media. Automatically send customer details to your CRM as a lead. Benefit from insightful website analytics and live chat lead collection. Need more than our Live chat? Also create Smart popups, Floating bars, Dynamic forms, and 5 different Chatbots types like our trending Full-page chatbot – all on one platform! Take advantage of our free template library with 500+ templates.
Free version	The free version of Serviceform Live chat comes with customer support-strengthening features like basic statistics tracking and real-time lead routing.
Pricing	Enjoy flexible pricing with Serviceform that meets your needs depending on how many live chat users, live chat teams, and user structures you want to have.
Integrations	Seamlessly integrate your Live chat with 1000s of websites and ecommerce platforms. Check out our integrations library to learn more.
Analytics	No more third-party analytics tools because Serviceform's platform features built-in website analytics plus tool statistics. You'll never again need another tool for tracking data!
Who should use Serviceform	We offer a versatile product suite for professionals of technical and nontechnical backgrounds. With our fully brandable and easy-to-use Live chat, literally anyone can benefit from live chat optionality and quickly.

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Tawk.to vs. Olark: Which live chat widget is right for you?

What is Tawk.to?

What is Olark?

Haven’t found what you’re looking for?

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