Forms are the newest trend in increasing web engagement and generating leads! No, really.
This will surprise many but if you’ve stopped and paid attention, today’s forms are defying older stereotypes of being static and all-around avoided by web visitors unless mandatory. But when strategically placing forms on your website, you’re leveraging visitor interest the moment they’re actually interested. Sounds smart, right?
That’s because it is smart. Below are a few examples of how today’s forms work for you:
More bookings: Branding how customers book meetings with you means more bookings.
- For example: Appointment making form template
Lessen HR’s workload: Use dynamic application forms to fill positions fast without missing out on talent.
- For example: Application form template
Earn genuine user feedback: Successfully convert new users and customers into loyal ones who are willing to give video feedback for company marketing efforts.
- For example: Get podcast guests form template
Newsletter content planning and feedback: Boost newsletter subscriptions and increase subscription loyalty by asking subscribers what content they want to read about.
- For example: Newsletter feedback form template
Above are just some real-world examples of today’s forms. In this article, we'll explore the popular online form builders Jotform and Contact Form 7 to help you decide which online form builder is best for your business.
Both Jotform and Contact Form 7 offer no-code form builders that make building and customising forms easy. The best part? Both platforms provide a range of form types your business can try out, including lead generation forms.
What is Jotform?
Jotform is a juggernaut in the online form builder market. Their easy-to-use online form builder has a number of cool features you can use for your form with zero coding knowledge needed.
Jotform’s builder interface is easy but that’s not what makes them a standout. Jotform’s strength is in their template library, which is massive. Whatever industry you’re in, they likely have ready-made templates to meet your goals.
What is Contact Form 7?
Contact Form 7 is a popular WordPress plugin that’s free. It’s great for simple contact forms (quite a lot of them, actually!) and managing them, making for a highly scalable tool. It also supports jQuery AJAX and CAPTCHA test response, amongst other quality-of-life methods of doing business online. No coding knowledge needed.
Available in 60+ languages, Contact Form 7 has over 5 million active installations across the globe.