Conversational AI for Education

One platform to convert visitors into enrolled students—with AI trained for
education.

Stop losing prospective students to slow replies and disconnected admissions tools. Serviceform unifies your course catalogue, enquiry inbox, and enrollment follow-up into a single engine built to fill cohorts. Our AI answers every admissions question, guides applicants through the process, and books the call when they're ready to enroll.

Trusted by education industry leaders

IESE Business School
CUNEF
Universidad VIU
Blanquerna
Grupo Aspasia
Euroinnova
IMF Business School
Jesuïtes Educació
Planeta Formación y Universidades
SEAS
CEDEU
ENTI
Trusted by IESE Business SchoolCUNEFUniversidad VIUBlanquernaGrupo AspasiaCEDEUENTIUF3 CEUESBS
★ Real results from live deployments, not projections. Outcomes vary by site. Not in these industries? Serviceform fits any customer-facing business →

— Admissions

Guide every prospective student.

Prospective students don't browse course catalogues. They ask in sentences like "I work full-time, can I finish this in under a year?" Your website finally answers.

  • Trained on your programs, not the internet. Intakes, prerequisites, pricing, financing.
  • Answers the questions that stall applications: schedules, accreditation, payment plans, career outcomes.
  • Learns your full course catalogue in minutes and stays current as intakes open and close.
  • Multilingual by default. International students ask in their own language.
4.2×
More likely to apply Prospective students who chat with the advisor apply at over four times the rate of those who don't.
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— Enrollment

Capture every enquiry.

Every enquiry is a future student, if you reach them before the next school does. The advisor qualifies each prospect, matches them to the right program and books the admissions call while interest is high.

Serviceform bot on an education website — course guidance example
Serviceform bot on an education website — admissions chat example
Serviceform bot on an education website — enquiry capture example
Serviceform bot on an education website — enrollment example
Serviceform bot on an education website — student support example
3.6×
More applications Programs running the AI advisor see more than three times the application rate from website visitors.
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— Admissions support

Every question, answered.

Students ask on Instagram. Parents ask on WhatsApp. Applicants email. The same advisor answers everywhere, with the same knowledge of your programs, deadlines and policies.

  • Unified inbox across WhatsApp, Instagram, email, SMS and web chat.
  • Knowledge base trained on your programs, schedules, fees and campus practicalities.
  • Application status updates ("documents received", "interview confirmed") without a phone queue.
  • Automated answers when the advisor is confident. Handover to your admissions team when it isn't.
83.4%
Answered automatically Of admissions and student questions resolved without a human stepping in.
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— Lifecycle

Fill every cohort.

An application isn't an enrollment. The advisor follows up on accepted offers, reminds applicants of deadlines, and brings alumni back for the next course.

  • Automated follow-up flows from application to accepted offer to first day of class.
  • Deadline and intake reminders by WhatsApp, email and SMS.
  • Alumni campaigns: the graduate of one course is the best lead for the next.
+38%
Enrollment uplift When the advisor follows up at the right moment, more accepted offers become enrolled students.
Contact us
app.serviceform.com/cdp/people/emma-berg
EB

Emma Berg VIP

emma@demo.example · Helsinki, FI

Program fee

€1,950

Enquiries

3

Program

Marketing

Since

2026

Journey Oct intake

Brochure downloaded12 May
Open day attended28 May
Application started11 Jun 80%
Segments High intent Scholarship fit Email · SMS opted in
app.serviceform.com/campaigns

Application deadline — 5 days

Sentto 640 contacts · 2 days ago

Audience Started application Oct intake Opted in

Almost there, Emma

Your application is 80% complete — finish before Friday.

Finish application

61%

Open rate

18%

Clicked

38

applications completed

— Your dashboard

Every number, in one place.

Every conversation, lead and sale your AI touches, measured and attributed in one live dashboard.

Serviceform AI conversations dashboard
Serviceform analytics dashboard
Lead generation dashboard

— The whole platform, in one story

This is your student. Every tool, one record.

This is the difference between disconnected admissions tools and one platform: one student record, shared by every tool — from first click to graduation and beyond. Watch it work on your academy, step by step — press play, or click any step.

your-dealership.com
Popups
LIVE STUDENT RECORD · CDP
?
Anonymous visitor
Visitor
Interested in
Background
Admissions call
Tuition value€0
Reachable on Web WhatsApp Email
Segment
One profile. Every tool reads and writes to it — so the AI always knows who it's talking to.
1 / 8

Serviceform makes a meaningful difference in lead qualification. It improves both how we capture leads and how the sales team works them, letting us take a sharper, more focused approach from the very first contact.

Laura Vera Roa

Laura Vera Roa · Marketing and Communications Manager, BIU University Read the case study →

— Proof

Loved by 1500+ websites.
The brands you already buy from.

Real revenue lifts, every quarter, on every continent.

EAE Business SchoolEU Business SchoolEuroinnovaGrupo San ValeroIESE Business SchoolIMF Business SchoolINESDI Digital Business School
  • Maskun Kalustetalo case study

    Maskun Kalustetalo

    The AI agent automates order enquiries and cuts the workload on outsourced customer service significantly.

    71% fewer order enquiries reaching support
    Read the case study →
  • RE/MAX case study

    RE/MAX

    Chatbots on every listing qualify buyers and book viewings around the clock, doubling the leads agents get from the same traffic.

    more leads from the same site traffic
    Read the case study →
  • Gedauto case study

    Gedauto

    The dealership group's AI qualifies buyers before the sales call, so the leads that reach the team actually close.

    +460% lead-to-sale conversion vs. web forms
    Read the case study →
In partnership with
  • NVIDIA Inception
  • Google Cloud Partner
  • Meta Business Partner
Reviewed on
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— Behind Serviceform

Built in Europe. With humans.

Offices in Turku, Stockholm, Barcelona, London and Sri Lanka. A real team, in your timezone, shipping every week and building with you.

— Free analysis

Is revenue slipping through the cracks? Let's find out.

Book a free 20-minute call with Daniel. We go through your website, social and automation together, so you see exactly where you are leaving money on the table.

Book a free analysis Reply within one business day

Real talk, no fuss. No slide decks, no pressure to buy.

Daniel Aguilón, Responsable de España, Serviceform
Daniel Aguilón Responsable de España, Serviceform